UNLEASH!

LEAD, ELEVATE,

In the latest, freshly updated edition of Make the Right Choice: Lead with Passion, Elevate Your Team, and Unleash the Fun at Work, renowned keynote speaker, improv actor, and comedian Joel Zeff delivers a unique, interactive, humorous, and highly entertaining blueprint to create a new approach to work that is inspiring, fun, and infinitely more effective. Filled with self-contained chapters that will make you laugh and nod your head in agreement, this book has everything readers need to increase engagement, communicate more effectively, and create a positive and successful work environment.

You'll find hilarious and insightful observations on everything from “The Six Sprinkles on the Leadership Cupcake” to seven underappreciated―and effective―ways to create a culture of fun and enthusiasm at work.

This book is inspired by Zeff's extensive experience playing improvisational games with thousands of employees, managers, and corporate leaders at companies like Walmart, KPMG, and PepsiCo. In this book, readers will learn how to:

  • Make the choice to be fun, passionate, and happy and stay in the game when the going gets tough.

  • Create magic chemistry to success through positivity and opportunity and communicate in the moment.

  • Start utilizing the creative mind more effectively and establish a foundation for seamless teamwork.

The polar opposite of a boring business book, the revised and expanded edition of Make the Right Choice earns a well-deserved spot on the bookshelves of managers, business leaders, and all individuals seeking a more fun and fulfilling approach to work. By the time you get to the last page, you'll have embraced Zeff's TA DA philosophy and transformed the way you work and lead.

Joel Zeff is more than just a funny guy in a suit. He's a bestselling author, a former journalist, and a keen observer of human nature. His TA DA philosophy has revolutionized how organizations approach teamwork, change management, and employee engagement. Whether he's delivering a keynote, emceeing an awards ceremony, or leading an interactive workshop, Joel's mission remains the same: to help people rediscover their passion, embrace change with a smile, and find joy in their work. Prepare to laugh, learn, and leave with a whole new perspective on what's possible in your professional life.

Video Spotlight: Make the Right Choice.

Dive deeper into Joel Zeff's guide to workplace transformation with exclusive video content featuring the author's commentary, official trailer, and a uniquely engaging overview of the book's contents.